AWARDS: Channel 4 wins BAFTA award for London 2012 Paralympics coverage

May 12, 2013

Channel 4 has won the BAFTA TV award in the ‘Sport and Live Event’ category for its ground-breaking coverage of the London 2012 Paralympic Games.

The broadcaster fought off strong competition from the production team behind the London 2012 opening ceremony, as well as BBC Sport’s coverage of ‘Super Saturday’ at the London 2012 Olympics and the Wimbledon men’s singles final.

Commenting on stage on behalf of the Channel 4 on-air team at the ceremony staged at London’s Royal Festival Hall, former Paralympian Ade Adepitan, who co-presented alongside Clare Balding at the Games, said he was in shock that the broadcaster had claimed the prize.

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PARALYMPICS: Channel 4 retains Paralympics rights for 2014 and 2016 Games

February 8, 2013

Channel 4 has secured the rights to screen the Paralympic Games in a historic deal with the International Paralympic Committee for the Sochi 2014 Winter Games and Rio 2016 Summer Games.

The deal, believed to be worth about £7m, includes multi-platform broadcast rights within the UK and will see the broadcaster build on its acclaimed coverage of London 2012 which broke UK viewing records for Paralympic sport and reached 69 per cent of the population.

As part of the agreement Channel 4 will screen over 45 hours of coverage from next year’s Paralympic Winter Games in Sochi, the most ever by a British broadcaster, plus comprehensive coverage of the Rio 2016 Paralympic Summer Games, screening a minimum of 200 hours.

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LONDON 2012: Channel 4 Paralympics campaign wins major awards

December 13, 2012

Channel 4’s ‘Meet The Superhumans’ tag-line for the London 2012 Paralympic Games has emerged as one of the most successful marketing campaigns of the year after winning a host of awards.

As well as sweeping the board at the Promax Awards and the British Television Advertising Awards, Channel 4’s innovative work on promoting the Paralympics has also been given the prestigious Campaign of the Year award by Campaign magazine.

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LONDON 2012: Paralympics Watch – Day 11

September 8, 2012

On the last day of competition at London 2012 the four marathon events take centre stage, with David Weir and Shelly Woods carrying the hopes for ParalympicsGB.

As the Paralympics draws to a close, all eyes will be on Weir to see if he can an historic fourth gold of these Games.

Teams will also battle it out for the last gold medals of the Games in the 7-a-side football and wheelchair rugby, before the closing ceremony begins at 8pm.

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LONDON 2012: Paralympics Watch – Day 10

September 7, 2012

Just two days remain of London’s unforgettable summer of sport and day ten will be the last chance to catch the majority of the remaining Paralympic sports in action with 54 more gold medals to be awarded.

It’s the final night of swimming at the Aquatics Centre, with plenty of British medal prospects in action to round off a record-breaking Games in the pool, and Oscar Pistorius will hope to finish the Paralympics on a high as the Olympic Stadium hosts London 2012 action for the last time.

Among the other medals up for grabs today are the men’s wheelchair basketball, wheelchair fencing, wheelchair tennis, 5-a-side football, men’s and women’s team table tennis and sitting volleyball.

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LONDON 2012: Paralympics Watch – Day 9

September 6, 2012

Following on from the most extraordinary night in the history of the Paralympic Games, day nine’s action will have to go some way to match the sheer drama and intensity of ‘Thriller Thursday’.

More British gold medals are expected to come following yesterday’s haul of five. Rachel Morris defends the handcycling gold medal she won by three clear minutes in Beijing, Jim Anderson performs in the men’s S2 50m freestyle, and Micky Bushell (above) is one of the favourites for the T53 200m title.

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LONDON 2012: Paralympics Watch – Day 8

September 5, 2012

Brace yourselves because ‘Thriller Thursday’ has arrived as some of the most iconic Paralympians take centre stage inside the Olympic Stadium for what will be an unforgetable day.

South African superstar Oscar Pistorius defends his T44 100m title against the USA’s Jerome Singleton and ParalympicsGB’s Jonnie Peacock (above), who recently knocked 0.06 seconds off the world record.

David Weir will be out to retain his T54 800m title, while Libby Clegg has her eyes on the T12 200m top spot after securing silver in Beijing.

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