CYCLING: Eurosport secures four-year Giro d’Italia deal

March 4, 2013

Eurosport has announced an extension and enhancement of their long term partnership to cover all major Italian cycling races for an additional four years.

The deal covers 2013 to 2016 and involves TV and digital rights for the Giro d’Italia as well as five other major Italian races, including the Milan – Sanremo, the Giro di Lombardia and Tirreno-Adriatico.

As part of the new four-year deal, there will be extended and upgraded live production and broadcasting of the races in high-definition for the first time.

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