May 9, 2013
BT Sport has revealed its full line-up of presenters, analysts, commentators and reporters ahead the network’s launch this summer.
Among the BT team are some big name signings from the worlds of football, rugby union and tennis, plus brief details of two new regular sports magazine shows presented by Clare Balding and Tim Lovejoy.
Alongside a raft of major announcements made at BT Sport’s new headquarters on the Olympic Park, the channel’s advertising campaign hits television screens which reveasl the exciting and accessible personality of its new channels.
BT Sport has also set its launch date – Thursday, August 1, 2013.
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Football, Rugby Union, Tennis | Tagged: Alastair Eykyn, Alex Oxlade Chamberlain, ambassadors, Austin Healey, Aviva Premiership, Barclays Premier League, Ben Kay, BT, BT Sport, BT Sport Launch, BT team, chat show, Chris Robshaw, Clare Balding, commentators, coverage, Craig Doyle, Daniel Sturridge, Darren Fletcher, Des Kelly, film, Football, Gareth Bale, Great Sport Happens Here, Heather Watson, Ian Darke, interviews, Jake Humphrey, Joe Hart, launch, Lawrence Dallaglio, Lynsey Hipgrave, Manu Tuilagi, Mark Halsey, Marouane Fellaini, Martin Bayfield, Martina Navratilova, Matt Dawson, Michael Owen, nick mullins, on air, Owen Farrell, Owen Hargreaves, premier league, presentation, presenters, promo, pundits, Ray Stubbs, reporters, Rio Ferdinand, Robin van Perside, rugby, Rugby Union, Sarra Elgan, social media, Steve McManaman, tennis, Thomas Vermaelen, Tim Lovejoy, trailer, Twitter, WTA Tour | 
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Posted by SportOnTheBox
May 9, 2013
Manchester United captain Rio Ferdinand has joined the fledgling BT Sport on a three-year deal as an interviewer, programme-maker and football pundit.
Ferdinand, 34, who has played 81 times so far for England, has agreed to carry out various roles for BT Sport, including making football and lifestyle programmes, as well as act as a expert pundit on BT’s football coverage from the 2013/14 season.
The Manchester United centre-half, who was recently named in the PFA Team of the Year 2012-13 in a poll of his fellow professionals, will also act as a BT Ambassador as the company prepares to launch two new sports channels this summer.
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Leave a Comment » | Football | Tagged: 5*, BT Sport, BT Sport Launch, BT Sport Media Day, btsport.com, deal, Gareth Bale, interviewer, Jake Humphrey, Manchester United, Olympic Park, premier league, programme maker, pundit, Rio Ferdinand, Rio Ferdinand Foundation, Simon Green, Twitter | Permalink
Posted by SportOnTheBox
May 3, 2013
Everton star Marouane Fellaini and Liverpool striker Daniel Sturridge have teamed up to help launch BT’s new sports channels.
Fellaini, 25, and Sturridge, 23, will be rivals on the pitch for the Merseyside derby on Sunday but the duo are on the same team as BT Ambassadors and co-stars in TV ads for BT Sport.
Both players will also feature in BT Sport programmes as well as marketing and promotional materials for BT Sport, which are expected to roll out across various media outlets from May 6.
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Leave a Comment » | Football | Tagged: adverts, BT, BT Ambassador, BT Sport, BT Sport 1, BT Sport 2, btsport.com, Daniel Sturridge, details, ESPN, Everton, FAQs, Football, Jake Humphrey, Liverpool, marketing, Marouane Fellaini, premier league, Robin van Persie, Simon Green | Permalink
Posted by SportOnTheBox
February 7, 2013
BT has unveiled the logo for its new £1 billion-plus BT Sport venture ahead of its launch in the summer.
The logo, which was developed by digital media firm Red Bee Media, mixes the imagery from BT Connected World with a new font developed specifically for the new brand.
Alongside unveiling the new logo, BT has also today started taking online pre-registrations for the BT Sport channels, which will broadcast live Premier League football, rugby union and other sports from July 2013.
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1 Comment | Broadcasting | Tagged: Aviva Premiership, British Telecom, BT, BT Sport, btsport.com, Clare Balding, image, Jake Humphrey, logo, new logo, Olympic Park, online registration, premier league, registration, women's tennis | Permalink
Posted by SportOnTheBox
November 30, 2012
BT has chosen to make the Olympic Park broadcast centre in east London the home of its new BT Sport channels from next year.
The new Olympic Park studios will be the main headquarters and the central production hub for all the sports content that BT will offer after the telecoms giant agreed a 10-year lease to become the anchor tenant of the building, now part of iCITY.
Selected programmes will be hosted from the Olympic Park studios. In addition, some features and programming will be filmed at another iconic venue, the BT Tower.
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Leave a Comment » | Broadcasting | Tagged: Aviva Premiership, Boris Johnson, broadcast centre, BT, BT Sport, BT sports channels, Ian Livingston, IBC, iCITY, Jake Humphrey, London, Mayor of London, Olympic Park, Olympic Park studios, Olympics, premier league, production, Queen Elizabeth Olympic Park, studios | Permalink
Posted by SportOnTheBox
November 20, 2012
This year’s fascinating Formula 1 campaign reaches its conclusion this weekend with the Brazilian Grand Prix from the famed Interlagos circuit in Sao Paulo.
Reigning two-time world champion Sebastian Vettel goes into the final showdown 13-points clear of his nearest challenger Fernando Alonso, knowing finishing fourth or above will guarantee his third consecutive title.
Fans can enjoy comprehensive live coverage of every session from the season finale on both BBC TV and Sky Sports F1.
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Leave a Comment » | Formula 1 | Tagged: Allan McNish, Aryton Senna, BBC HD, BBC One, BBC Red Button, BBC Sport, Ben Edwards, Brazil, Brazilian Grand Prix, build up, championship, championship showdown, coverage, Damon Hill, David Coulthard, Eddie Jordan, F1, F1 Forum, F1 Show, Fernando Alonso, Ferrari, final race, Formula 1, Georgie Thompson, grand prix, grid walk, HD, highlights, Interlagos, Jake Humphrey, Jenson Button, Johnny Herbert, last race, Lewis Hamilton, live, Mark Webber, Martin Brundle, McLaren, Michael Schumacher, Paul di Resta, permutations, pits, practice, qualifying, race, race start, Red Bull, round 20, Sao Paulo, schedule, season finale, Sebastian Vettel, Senna, Silverstone, Simon Lazenby, Sky Sports, Sky Sports F1, Ted Kravitz, The F1 Show, timetable, title decider, track guide, Twitter, weather | Permalink
Posted by SportOnTheBox
October 29, 2012
BT has added more premium live sport to its portfolio by signing deals with a number of international football leagues.
The telecoms giant has secured exclusive UK rights to cover a host of world football’s top-flight leagues, including Italy’s Serie A, France’s Ligue 1, Major League Soccer in the United States and Brazil’s Brasileirao.
All four deals will run for multi-year periods starting from the beginning of next season.
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Leave a Comment » | Football | Tagged: Brasileirao, Brazil, Brazilian Football Championship, BT, BT Vision, ESPN, Football, France, Italy, Jake Humphrey, Ligue 1, live, live football, Major League Soccer, MLS, premier league, Serie A, TV rights, United States | Permalink
Posted by SportOnTheBox
TV: BT Sport announces on-air presentation line-up
May 9, 2013BT Sport has revealed its full line-up of presenters, analysts, commentators and reporters ahead the network’s launch this summer.
Among the BT team are some big name signings from the worlds of football, rugby union and tennis, plus brief details of two new regular sports magazine shows presented by Clare Balding and Tim Lovejoy.
Alongside a raft of major announcements made at BT Sport’s new headquarters on the Olympic Park, the channel’s advertising campaign hits television screens which reveasl the exciting and accessible personality of its new channels.
BT Sport has also set its launch date – Thursday, August 1, 2013.
Read the rest of this entry »