RACING: Channel 4 stages horse race through streets of Liverpool to promote Grand National coverage

March 19, 2013

Liverpool’s iconic city centre is the backdrop for a horse race as Channel 4 filmed a brand new marketing campaign ahead of its first ever Grand National, featuring a 10 horse race through the streets of the city.

Ahead of the 2013 John Smith’s Grand National meeting which takes place on April 4-6, the race featured horses and jockeys racing through the streets around Everton Park in the city – including jumping through back gardens, allotments; over cars and picnic benches.

Over 50 hours of footage was captured from 25 cameras that has been encapsulated into a 90-second trailer which premiered on all Channel 4 networks (C4, E4, More4 and Film4) at 9.00pm on Tuesday, March 19.

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