AWARDS: Channel 4 wins BAFTA award for London 2012 Paralympics coverage

May 12, 2013

Channel 4 has won the BAFTA TV award in the ‘Sport and Live Event’ category for its ground-breaking coverage of the London 2012 Paralympic Games.

The broadcaster fought off strong competition from the production team behind the London 2012 opening ceremony, as well as BBC Sport’s coverage of ‘Super Saturday’ at the London 2012 Olympics and the Wimbledon men’s singles final.

Commenting on stage on behalf of the Channel 4 on-air team at the ceremony staged at London’s Royal Festival Hall, former Paralympian Ade Adepitan, who co-presented alongside Clare Balding at the Games, said he was in shock that the broadcaster had claimed the prize.

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PARALYMPICS: Channel 4 retains Paralympics rights for 2014 and 2016 Games

February 8, 2013

Channel 4 has secured the rights to screen the Paralympic Games in a historic deal with the International Paralympic Committee for the Sochi 2014 Winter Games and Rio 2016 Summer Games.

The deal, believed to be worth about £7m, includes multi-platform broadcast rights within the UK and will see the broadcaster build on its acclaimed coverage of London 2012 which broke UK viewing records for Paralympic sport and reached 69 per cent of the population.

As part of the agreement Channel 4 will screen over 45 hours of coverage from next year’s Paralympic Winter Games in Sochi, the most ever by a British broadcaster, plus comprehensive coverage of the Rio 2016 Paralympic Summer Games, screening a minimum of 200 hours.

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LONDON 2012: Channel 4 Paralympics campaign wins major awards

December 13, 2012

Channel 4’s ‘Meet The Superhumans’ tag-line for the London 2012 Paralympic Games has emerged as one of the most successful marketing campaigns of the year after winning a host of awards.

As well as sweeping the board at the Promax Awards and the British Television Advertising Awards, Channel 4’s innovative work on promoting the Paralympics has also been given the prestigious Campaign of the Year award by Campaign magazine.

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LONDON 2012: Our Greatest Team Parade – Live on BBC One, Channel 4 and Sky News

September 9, 2012

Britain’s carnival of sport culminates with a victory parade through the heart of London to honour the sensational efforts and achievements of Great Britain’s Olympic and Paralympic athletes.

More than a million people are expected to line the streets of London as over 800 athletes travel on 21 floats from Mansion House to Buckingham Palace on Monday, September 10.

BBC One, Channel 4 and Sky News will have comprehensive coverage of the day’s events, capturing the atmosphere along the route as the athletes the British public take part in the final celebration of London 2012.

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LONDON 2012: Paralympics Closing Ceremony – Exclusively live on Channel 4

September 8, 2012

London’s unforgettable summer of sporting drama, excitement and achievement draws to a spectacular conclusion with the closing ceremony of the London 2012 Paralympic Games.

The closing festival, called ‘Festival of Flame’ will feature best-selling British band Coldplay performing live on stage with an estimated worldwide audience of 750 million people.

Jon Snow and Krishnan Guru-Murthy present Channel 4’s coverage of the ceremony from the Olympic Stadium in Stratford, which formally draws the curtain on 11 days of sporting competition that have arguably contributed to producing the greatest Paralympics in the movement’s history.

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LONDON 2012: Paralympics Watch – Day 1

August 29, 2012

The London 2012 Paralympic Games burst into life with several British medal hopes in action on the opening day of competition.

Cyclist Sarah Storey kicks off the action as she goes for the first of four possible golds in the individual C5 pursuit, and European champion Ben Quilter is one of Britain’s best hopes of a judo gold.

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LONDON 2012: Paralympics Opening Ceremony – Exclusively live on Channel 4

August 28, 2012

Barely three weeks on from the conclusion of a spectacular Olympic Games, London is ready to welcome the world once again for what promises to be another electrifying sporting celebration as the 2012 Paralympic Games begin.

Stratford’s Olympic Stadium will be the focus of the sporting world as the 14th Paralympic Games is officially opened during a powerful and thought-provoking Opening Ceremony, marking the start of 11 days of elite sporting competition in what is being billed as the biggest and best Paralympic Games ever.

Channel 4 will have exclusive coverage of this historic occasion, presented by veteran news anchor Jon Snow and commentary on the evening’s events provided by Krishnan Guru-Murthy.

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